Wednesday, September 16, 2015
Sodastream scored a win as 5775 came to a close
Shares of the publicly traded company jumped as much as 8.8 per cent to $16.13 in morning trading on Sept. 11 after the Wall Street Journal reported that PepsiCo would deepen its ties with SodaStream International. The soda giant announced that it would expand the number of Pepsi and Sierra Mist flavour offerings it makes for the Israeli machine.
According to business insiders the "caps" (which are similar to Keurig pods) will be available through SodaStream’s website in the next few months. A four-cap pack will be priced at $3.49 (US) and will also soon be sold at about 50 Bed Bath & and Beyond stores in the United States (we're likely to see the caps in Bed Bath & Beyond stores north of the border as well). Each cap makes about half a litre of soda and saves users a ton compared to buying cans from the store.
Are you a SodaStream owner? Sound off on your experience using this Israeli innovation.