Thursday, March 12, 2015

Drake track showcases our heritage

If you grew up watching TV or movies in the 1990s and early 2000s, you've likely been exposed to Heritage Minutes.

A bilingual Canadian legacy project and the brainchild of philanthropist Charles Bronfman, the 60-second short films honoured significant Canadian figures, events or stories that have shaped the country's history, and they became an iconic part of Canadian TV and cinema. While the dramatizations may not necessarily be completely factual, they have broadened our collective understanding of Canada's culture and identity.

In past years, the Heritage Minutes have been parodied on CBC programs such as This Hour Has 22 Minutes, Royal Canadian Air Farce, and the Rick Mercer Report.

But until now, there has never been an internet meme on this side of the border quite like this.

Appropriately titled A Part OVO Heritage this 60-second video fuses the track Started from the Bottom by Drake – a.k.a. Aubrey Graham, Canada's hottest selling hip hop & R&B rapper – to some of the most memorable clips from the most popular Heritage Minutes.

While Drake has not yet commented on the tribute, we believe it would be something along the lines of "O Canada..." :-)

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